Reformer Brand
This section contains brand guidelines, messaging frameworks, and content standards for the Reformer company. Use these resources when creating new content, marketing materials, or company communications.
Brand Resources
- Brand Messaging Framework - Complete messaging guide with mission, vision, value propositions, and language guidelines
Quick Reference
Positioning: "We're in your corner."
Core Themes:
- Partnership over vendor relationships
- Shared responsibility for outcomes
- Human connection over platform automation
- Leveling the field for small businesses
Business Model: Fractional agency using monthly cycles (Discovery → Design → Develop → Deploy)
For detailed messaging, copy guidelines, and page-specific content, see the Brand Messaging Framework.